What actually ships in a ten-day build

"Production grade in ten days" sounds like a sales line until you see the calendar. Here's what it looks like for a common shape of project: an app for people who work on site, and a web dashboard for the office.

Day 1: the brief becomes a plan

Say the brief is two paragraphs and a photo of the paper form your technicians fill out today. By the end of the day you have a written plan: the data model, the screen list, the sync strategy (offline first, because basements have no signal), and the infrastructure (Vercel for the dashboard, Railway for the API and Postgres, Resend for notification email, Sentry everywhere).

You read it that evening and reply with corrections. That's the whole discovery phase.

Days 2 and 3: the skeleton runs

Auth, the database schema, the API, and the iOS app's navigation shell. Nothing pretty yet, but by day 3 a technician can sign in on a real phone, see a list of jobs pulled from the real database, and open one.

The build goes to TestFlight on day 3. Not because it's ready, because seeing it on your own phone changes how you think about it.

Days 4 through 6: the real screens

The inspection form with photo capture, the job list with filters, the office dashboard. This is where your feedback loop matters most. You tap through each build the same day and send notes. We fix them the same day.

Three rounds of "the photo button is in the wrong place" in one afternoon beats three weeks of wireframe reviews.

Day 7: offline and sync

The technician app writes to a local store and syncs when it has signal. We test it in airplane mode, with a flaky connection, and with two devices editing the same job. This is the day that separates a demo from a product.

Days 8 and 9: hardening

The security pass: every API route checks that the user owns the record they're asking for. Rate limits on. Error monitoring wired into every layer. Dynamic Type at the largest size, VoiceOver on every icon. The CI pipeline runs the tests on every push and builds the app.

Day 10: submission

App Store metadata, screenshots for every device size, the privacy questionnaire, the review notes with a demo account. Submit. The dashboard is already live on your domain.

What makes it possible

You answer questions within hours, not days. You don't ask for wireframes. You give us the real problem and the real form.

One person builds the whole thing, with tooling that lets a single builder move at the speed of a team. There's no standup, no ticket board, no handoff between a designer and an engineer, because there's no seam to hand anything across.

Ten days isn't a stunt. It's what happens when you remove everything that isn't building.